Putting the Party in Data
XenoDATA
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Copywriting, Web Design
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XenoDATA // Copywriting, Web Design //
TLDR: Kasen helped a start-up data consulting firm refresh their brand voice, content and website layout.
About XenoDATA:
XenoDATA is a data consulting start-up, with a proprietary data enablement SaaS tool.
The Situation:
XenoDATA came to WireBuzz for help updating their content and website, because they knew their website had too much going on and didn’t know how to effectively parse it down. They also wanted help refining their brand messaging overall, to make it more unique and reflective of how they make data fun for companies struggling to build a data culture and community.
The Solution:
Kasen worked 1-on-1 with XenoDATA’s founder to transform their website, content strategy and copy. Over the course of three consulting conversations, Kasen delivered expert creative and marketing guidance that gave XenoDATA much more clarity and direction.